Amid Growth, Expansion Capital Group Announces Rebrand
FOR IMMEDIATE RELEASE
Sioux Falls, SD— This week, Expansion Capital Group (ECG), a technology-enabled specialty lender that has provided approximately $400 million in working capital to over 12,000 small businesses in the U.S., announced a major rebrand campaign called ”Let’s Get Growing” — which will reflect the company’s evolution and growth.
Earlier this year, in addition to being named among the ‘Best Places to Work in Financial Technology in 2019’ by American Banker and SourceMedia.com, ECG was on the Inc 5000 list of fastest growing private companies for the second year in a row — highlighting 97% percent growth over the last 3 years, the addition of 25 new employees, and $31.3 million in new revenue.
Vincent Ney, CEO of ECG, said, “I’m pleased to announce and showcase our renewed vision of Expansion Capital Group. This rebrand represents a significant step in unifying ECG’s commitment to drive change, reshape the future of real-time financial services, tools, technology, and underwriting —and continue supporting America’s small business owners. ECG understands that nurturing the next era of American Ingenuity starts with expanding the foundation of those who get themselves going.”
The rebranding includes a top-to-bottom redesign of the company’s mission statement, cultural beliefs, customer promise, tagline, logo, imagery, and communications — all of which will be reflected throughout its new headquarters and are slated for announcement in early 2020.
About Expansion Capital Group
Expansion Capital Group (ECG) is headquartered in Sioux Falls, SD, with an additional office in Wilmington, DE. ECG is a technology-enabled specialty lender that leverages data and analytics to offer customized solutions for small businesses. Since inception in 2013, ECG has provided approximately $400 million in working capital to over 12,000 small businesses throughout the United States.
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